From the Press Room
Making History at Penn
GCP in developing economies and
Promoting economic growth in Kenya
Photos from the GCP visit to Kenya
(10/23/07)

Getting the Dogs to Eat the Dog Food
Bigger Firms Gain Entrepreneurial Marketing Know-how from Prof. Leonard Lodish's New Book, Marketing That Works (3/21/07)
Turning Andean Silver into Green
(1/2007)
MBA's to aid Peru's silversmiths
(11/3/06)
Wharton Faculty Explore Business
in China (11/1/06)
Sponsors Global Project to Improve Local Industry (10/24/06)
What is the GCP? (10/2/06)
GCP helps overseas firms expand
A Wharton program pairs its students with international partner universities to help overseas companies expand their markets in the United States. (5/12/06)
GCP Leader and Co-Founder, Vice Dean of Wharton West featured in Marketing 100 article (Spring 2005)
with nonprofit organization PaTS (Spring 2005)
of the Wharton School MBA program (1/30/06)
Research in the Peruvian Rainforest (Fall 2005)
The Value of Experience
Wharton’s Global Consulting Practicum has given students real-world experience for 25 years (Summer 2004)
ANDA Awardd
The University del Pacifico/Wharton
GCP Partnership has won the ANDA
award for innovation in education. (2005)
Real World Consulting Experience
(9/24/01)
400+ Million Reasons to join the GCP
- By addressing senior executives' decisions, the GCP has added over $400 million in annual sales to our clients' US revenues.
- A US market of 400 million people, served by consumer, industrial, technology and service businesses like yours.
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For Alumni and Friends
SAN FRANCISCO, CA
PANEL DISCUSSION: THE FUTURE OF MOBILITY
Thursday, May 8, 2008, 6:00pm - 7:00pm
Join a panel discussion of VCs, and industry leaders on this highly current topic based on research conducted by Wharton West students through the Global Consulting Practicum (GCP). For more information click here.
NETWORKING RECEPTION
Thursday, May 8, 2008, 7:00pm-8:30pm
For more information click here.
ANNUAL BBQ LUNCH
Friday, May 9, 2008, 12noon - 2:00pm
To view the invitation and RSVP click here.
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PHILADELPHIA, PA
FINAL PROJECT PRESENTATIONS
Tuesday, May 13, 2008, 9:00am onwards
To view project descriptions click here.
If you are interested in attending a GCP final project presentation please contact the GCP office at (215) 898-2483 or wgcp@wharton.upenn.edu for more information and to sign a non-disclosure agreeement (NDA).
ANNUAL BBQ DINNER
Wednesday, May 14, 2008, 6:00pm - 9:00pm
To view the invitation and RSVP click here.
Our professional network includes a diverse group of people whose careers cut across industries, business types and geographies. They are corporate executives, finance leaders, management consultants, entrepreneurs, lawyers, doctors, government affiliates, academians - and a host of other people affiliated with Wharton, the global leader in business education. The breadth and depth of this network enables the GCP to support its handpicked teams with the right mix of industrial and functional expertise needed for successful client engagements.
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For Clients
The GCP is a cross-functional consulting organization embedded in Wharton. It is designed to bridge the international business and academic worlds as teams conduct tailored engagements for fee-paying clients. The teams assist senior managers to make critical decisions - typically to enter or improve their US market positions. Key insights are provided at project milestones and contacts are paved to support implementation.
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For Students
The GCP (MKTG 890) is a consulting organization embedded in Wharton. It is designed to bridge the academic curriculum and international business worlds as teams execute marketing and strategy engagements for fee-paying clients. Each team is comprised of 5 Wharton MBA students and 5 students from other leading international business schools.
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