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The Wharton Global Consulting Practicum (GCP) is a cross functional course given within the curriculum of the Wharton M.B.A. program.  Established in 1978, this unique program pairs teams of Wharton M.B.A. students and faculty with teams from partner universities (in Chile, China, Colombia, India, Israel, Peru, Spain, Taiwan and the United Arab Emirates with pilot projects in Africa) to consult with a client company (either profit making or non-profit social impact) interested in entering or expanding its position in the U.S. market, or somehow leveraging a relationship with North America. The goal of the program is two-fold:  to provide exceptional learning value to the students and innovative, operational plans which add value to clients. 


400+ Million Reasons to join the GCP

By addressing senior executives' decision, the GCP has added *US$400 million in annual sales to client's revenues.

*Note although results are client-specific, this represents an average 45x (45-fold) return on each client’s investment in GCP services


FOR ALUMNI & FRIENDS

Our professional network includes a diverse group of people whose careers cut across industries, business types and geographies. They are corporate executives, finance leaders, management consultants, entrepreneurs, lawyers, doctors, government affiliates, academics - and a host of other people affiliated with Wharton, the global leader in business education. The breadth and depth of this network enables the GCP to support its handpicked teams with the right mix of industrial and functional expertise needed for successful client engagements.

 

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GCP 30th ANNIVERSARY DINNER (San Francisco, CA)

Thursday, July 9, 2009

6:00pm

101 Howard Street, Suite 500, San Francisco, CA 94105


All GCP Friends, Alumni, Clients, Spouses, Partners and Children over 12 welcome!

TO RSVP PLEASE CLICK HERE.

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Wharton GCP Faculty To Lead The PDMA Annual International Conference

October 31, 2009 - November 4, 2009

Disneyland Hotel in Anaheim, California

Wharton’s GCP will be front and center at the Product Development and Management Association’s Annual International Conference to be held at the Disneyland Hotel (October 31-November 4) in Anaheim California.  Robert M. Mann, the GCP’s Director of Consulting and Strategy, will be chairing the event.  Jody Levy, a long-time member of the GCP’s faculty will also lead a session on Integrative Innovation with Paula Etchison of ConAgra Foods – the company behind the #1 food innovation in 2008. 

The PDMA recently announced its track sessions and speakers with considerable kudos from the innovation community for the strong line-up of companies including: Major League Baseball, The North Face, Coca-Cola, Medtronic, Hershey’s, Disney, Bank of America, Google, Clorox, Microsoft, Sherwin Williams, GlaxoSmithKline, INSEAD, Wharton, McKinsey, PRTM, WellDoc, ADM, Corning, Chicago Mercantile Exchange, Becton Dickinson, Xcel Energy, Honda, IBM, Whirlpool, ConAgra, Eli Lilly and many others!

In appreciation for the leading roles Rob and Jody will assume at the conference, GCP students, alumni, faculty and friends can enjoy a 20% discount on the conference registration fee.  Please reach out to Rob Mann at rmann@prtm.com to secure the Chairman’s discount and registration code.

To learn more about the conference visit their website by clicking here or download their brochure here.

 

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HELP THE GCP CELEBRATE ITS RICH HISTORY

Do you have a GCP "success story" that you would like to share with us?

Do you have photos from your project that you'd like included in the 30th Anniversary Program?

Re-connect with others from your project by joining the GCP on Linked-in & Facebook!

 

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For Clients

The GCP is a cross-functional consulting organization embedded in Wharton. It is designed to bridge the international business and academic worlds as teams conduct tailored engagements for fee-paying clients. The teams assist senior managers to make critical decisions - typically to enter or improve their US market positions. Key insights are provided at project milestones and contacts are paved to support implementation.


For Students

The GCP (MKTG 890) is a consulting organization embedded in Wharton.  It is designed to bridge the academic curriculum and international business worlds as teams execute marketing and strategy engagements for fee-paying clients. Each team is comprised of 5 Wharton MBA students and 5 students from other leading international business schools.

 

NEWSLETTER ARCHIVE

GCP Newsletter - October 2007  

GCP Newsletter - March 2006
GCP Newsletter - August 2005

  GCP Newsletter - July 2004

 

 


From the Press Room

GCP Project Tackles Poverty Alleviation in Uganda(2/23/09)

Wharton Senior Leader hip Appointments including Len Lodish, new Vice Dean of Social Impact Program (1/15/09)

IE & Wharton collaborative project

(1/2/09) En Espanola

Students from IE Business School and Wharton School provide assessment to firms in the mobility technologies sector (10/17/08)

Companies praise Executive MBA programs and the Wharton GCP

(9/30/08)

Making History at Penn GCP in developing economies and Promoting economic growth in Kenya

Photos of Team Experience(February 2008)

GCP in Kenya (Spring 2008)

The Leakey Collection

Receipt of GCP Business Plan from Wharton & Fudan (5/21/08)

Linkwell Corporation, China chosen to participate in the GCP (10/23/07)

Linkwell Corporation

In search of a strategic partner for the conquest of America (USA)

(5/30/07) English and En Espanol

Getting the Dogs to Eat the Dog Food

Marketing That Works (3/21/07)

Turning Andean Silver into Green(1/2007) MBA's to aid Peru's Silversmiths

(11/3/06)

Doe Run Peru Sponsors Global Project to Improve Local Industry (10/24/06)

Doe Run Peru

Wharton Faculty Explore Business in China (11/1/06)

What is the GCP? (10/2/06)

GCP helps overseas firms expand

Wharton program pairs its students with international partner universities to help overseas companies expand their markets in the United States.  (5/12/06)

Prof. Len Lodish and How the world's largest, most cited and most published marketing department has changed the world of business. (Spring 2005)

Students join forces

with nonprofit organization PaTS (Spring 2005)

One of the highlights

of the Wharton School MBA program (1/30/06)

GCP/Lauder Collaboration

Research in the Peruvian Rainforest (Fall 2005)

Dinero Magazine Interview with Len Lodish

Internacionalizacion En Espanol

(3/5/04)

The Value of Experience

Wharton’s Global Consulting Practicum has given students real-world experience for 25 years (Summer 2004)

Leadership & Excellence in Education

GCP Partnership in Peru wins ANDA award - Experience That Benefits World Businesses  (2004) Innovacion en la EducacionEn Espanol (2004)

Liderazgo e Excelencia

En Espanol (2004)

Real World Consulting Experience

(9/24/01)

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